Monthly Archives: May 2013

We all know the almighty power of email marketing and how effective it can be for making sure you’ve got people flooding through the doors for your next event but how can you up those conversion rates? We all know that email is a far more cost effective option than direct mail or personalised, printed…

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LinkedIn is the world’s largest professional network with 225 million members in over 200 countries and territories around the globe. It’s an important tool in the social media-savvy event planners toolkit, the suited-and-booted serious one that’s strictly business. No frivolous food pics to be found here, that’s for sure.         Event professionals…

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Every so often, we stumble across an idea that just makes us go WOW! And our blog series ‘App Of The Month’ is the perfect place to share these discoveries with you.   This month, we’ve got a great little bit of tech in the hotseat – Jifiti. This handy little app really bridges the…

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So you’ve taken the jump – invested in an app for your event, added in loads of great content and now it’s ready for everyone to download – what next? We’re trying to resist using the clichéd phrase but it really is true – just because you build it, it doesn’t mean they’ll come.  …

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