Posts By: Clemi Hardie

So we’re writing this post with our tail slightly between our legs – we have a confession to make to you, our dear blog readers.       We had big dreams of bringing you a weekly dose of the best apps and cakes from around the web but then we realised that there weren’t…

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RFID, NFC, OMG, WTF?

Struggling to get your head around RFID and NFC? Scared people will LOL at your weak understanding of these exciting acronyms? These tiny-yet-critical slivers of technology might seem mysterious, but like so many great ideas they’re actually pretty simple.         RFID and NFC both use radio signals to transmit information. RFID stands…

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Twitter is one of our favourite social media platforms and for reasons beyond aiding our discovery of the latest cat memes. For us, the best bit about Twitter is that it really comes into it’s own in a live event environment  due to the real time nature of the platform. This is one social media…

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Harnessing the power of word of mouth marketing is critical for event professionals hoping to build a strong, reputable brand for their events. So what exactly is Word of Mouth Marketing (WOMM for short), and how can you use it to your advantage?   What is word of mouth marketing for event professionals?   “An…

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From trade shows to conferences, we’re spoiled for choice when it comes to stepping away from our desks and heading out for some event time. As an attendee, it’s great to have so many options, but as a event organiser you’re constantly challenged to make your event stand head and shoulders above the rest.  …

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We’re continuing our love of cake this week by introducing you to the wonderful world of Lego cakes – we really struggled to pick just one cake for this week so thought we’d share a few of our favourites with you.   You wouldn’t run the risk of losing these Lego pieces with this cake…

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You know when something comes along and you think ‘why has no-one ever thought of that before’ – well, you’re about to have one of those moments.     The very literally named ‘Avoid The Shopping Crowds’ is a web based app which advises customers which are the busiest shopping areas in town. Cool, huh?…

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  Sponsors and events go together like honeybees and flowers. It’s the perfect symbiotic relationship. They get to capture the attention of your attendees, and you’re able to use their assets to make your event a real success.   Attracting and keeping premium sponsors is a key task on any event organiser’s checklist, and it’s…

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Given the success of our other (sillier) weekly blog series, Cake Of The Week, we’ve decided to introduce another one focused on another of our other great loves – apps. We stumble across so many great apps which can make your everyday life that little bit easier so we decided it was high time we…

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