Why Mobile Works For More Than Just Visitors – Plugging The Gaps In Your Mobile Strategy

Event organisers, listen up. We think there might be a gap or two in your mobile strategy – with all of this talk about using event apps to engage attendees, did you forget about all the other stakeholders that are … Read More


Welcome To The Future: How Mobile Apps Have Changed Events Forever

From the moment they arrived on the market, smartphone penetration always seemed somewhat inevitable. After all, who wouldn’t be interested in a phone that’s also a shiny portal to an infinite pool of knowledge, entertainment and conversation?     Two … Read More


App Of The Month: Look Away Player

So we’re writing this post with our tail slightly between our legs – we have a confession to make to you, our dear blog readers.       We had big dreams of bringing you a weekly dose of the … Read More


RFID, NFC, OMG, WTF?

Struggling to get your head around RFID and NFC? Scared people will LOL at your weak understanding of these exciting acronyms? These tiny-yet-critical slivers of technology might seem mysterious, but like so many great ideas they’re actually pretty simple.   … Read More


Twitter – Best Practices For Events

Twitter is one of our favourite social media platforms and for reasons beyond aiding our discovery of the latest cat memes. For us, the best bit about Twitter is that it really comes into it’s own in a live event … Read More


App Of The Week: Beat Those Crowds

You know when something comes along and you think ‘why has no-one ever thought of that before’ – well, you’re about to have one of those moments.     The very literally named ‘Avoid The Shopping Crowds’ is a web … Read More


Using Event Apps To Keep Sponsors Happy

  Sponsors and events go together like honeybees and flowers. It’s the perfect symbiotic relationship. They get to capture the attention of your attendees, and you’re able to use their assets to make your event a real success.   Attracting … Read More


App Of The Week – Outbox

Given the success of our other (sillier) weekly blog series, Cake Of The Week, we’ve decided to introduce another one focused on another of our other great loves – apps. We stumble across so many great apps which can make … Read More


How will the Facebook News Feed changes impact events?

It seems as if change is the only constant in the big bad world of Facebook and yesterday saw the latest announcement from Mr Zuckerberg and his team. This announcement is the biggest change to the overall user experience since … Read More


Key Mobile Trends for 2013

Mobile tech has been a hot topic of conversation for the last few years, and with good reason:   – 50% of adults regularly use their smartphones to access email and social networking sites (WHO, July 2012)   – 51% … Read More