9 Most-Shared Event Industry Articles of 2017

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Spent most of 2017 looking at spreadsheets and running around covering stray cables with masking tape? Yep, we feel you. We spent a lot of time working on our apps for events and creating bespoke event tech packages last year, but we did find some little chunks of time to check in on the latest news and headlines that were making #EventProfs tick over the last 12 months.

We love a good data set, so, we thought, hey, let’s analyse the most read articles and put them into a handy list, because what else are you going to do on a Friday at 11pm once you’ve finished every episode of Stranger Things AND completed Super Mario World on the SNES 6 times? (Too much information? Yeah, sorry about that.)

Anyway, 2017 was a big year for #EventProfs. Before Christmas we brought you Noodle Live’s most popular blogs of 2017, and here are the most shared articles from the wider interwebs:

  1. This is the Insane Gift Bag People Get When They Attend TED (19.2k shares)

With nearly twenty thousand shares, Chip Cutter’s LinkedIn article about the incredible TED gift bag was the most-shared article on the #EventProfs hashtag in 2017. The article detailed the high value items TED includes in its gift bags, and the method they use to create a boutique experience for their attendees. TED attempt to create emotional connections with their guests by offering them gifts that relate to the conference theme of ‘the future of you’.

  1. Brands Are Doing More Experiential Marketing. Here’s How They’re Measuring Whether It’s Working (6.4k shares)

AdWeek investigated the ways big brands are using experiential marketing and capturing great data about their attendees response. M&Ms, Jaguar and Mastercard are amongst the brands who have diverted advertising funds to live experiences.

  1. 17 Things You’ll Understand If You’re Dating an Event Professional (3.7k shares)

Are you an #EventProfs? If so, this article is likely to make you smile with recognition and cringe a little at your own dating habits. Do you analyse every party you attend with meticulous detail? Are weekends your busiest time of the week? Does your home run like a well-oiled machine? Yep, you’re a classic #EventProf at work and in your personal life too.

  1. 11 Reasons Event Planners Love Their Job (3k shares)

On a more positive note, #EventProfs are often passionate about their work and love what they do. Event Manager Blog outline some of the reasons we put up with long hours and demanding schedules!

  1. 50 Life Lessons Event Planners Have Learned Well (2.5k shares)

When you run events, you learn a lot of life lessons in a short space of time, and you often learn the hard way. Here are 50 life lessons you’re probably already familiar with, plus a couple more you may want to look out for.

  1. 13 Reasons Why Ever Kid Should Become an Event Planner (1.2k shares)

How often does the question ‘what do you want to be when you grow up?’ get the answer: an event planner? Not that often! Event Manager Blog have set out to change that, with a run down of the top reasons why we should be encouraging our kids to follow in our footsteps and become the next big thing in event planning. From the excitement and adventure of the job, to the discipline it teaches, this quick breakdown of the perks of the job might just remind you why you went into the business in the first place.

  1. 10 Things Event Planners Should Do Before 9am (1.1k shares)

Every good event planner knows that 9am is basically half way through the day. Before the clock strikes 9 you’re likely to have multi-tasked your way through a whole variety of tasks, from catching up on the latest trends, to updating your social media. Event Managers Blog suggests you also make time for a healthy breakfast, exercise and identify your most important task for the day ahead.

  1. 12 Secrets to Getting More Event Business from LinkedIn (586 shares)

Not sure you’re getting the most from your LinkedIn profile? This hugely underestimated social media platform could be an excellent way to source new business challenges. Check out these top tips for making the most of your LinkedIn account.

  1. Meeting Planners Sound Off On Their Biggest Challenges (569 shares)

Skift wanted to find out about the challenges that are being faced by #EventProfs in the industry today. After speaking to experts from across the industry, they found that confused clients, generational differences and managed attendee data were amongst the top concerns (lucky Noodle Live’s RFID badges are here to help with that last one!).

  1. 15 Ideas to Collect Feedback at Events (565 shares)

Gathering enough feedback #EventProfs? Event Manager Blog offer 15 ideas to help you gather more data and improve your event for next time (guess what we’re going to say – Noodle Live’s apps for events can also help you with that – yep, our event tech is a pretty great all-rounder).

That was the year that was! Looking for great event tech for 2018? Why not give us a call at Noodle Towers. We offer RFID badging systems and apps for events and we love a good natter about event tech options too!