Monthly Archives: May 2013

Email Marketing For Events Professionals

We all know the almighty power of email marketing and how effective it can be for making sure you’ve got people flooding through the doors for your next event but how can you up those conversion rates? We all know … Read More

LinkedIn For Event Professionals: Boosting Attendance With One Simple Step

LinkedIn is the world’s largest professional network with 225 million members in over 200 countries and territories around the globe. It’s an important tool in the social media-savvy event planners toolkit, the suited-and-booted serious one that’s strictly business. No frivolous … Read More

Be The Small Screen: How To Think Like A Mobile Marketer

We’re in the age of constant connectivity. What’s the first thing you do when you wake up in the morning? Reach for your smartphone (and then go stick the kettle on). When we’re on the go, our phone is our … Read More

App Of The Month: Jifiti

Every so often, we stumble across an idea that just makes us go WOW! And our blog series ‘App Of The Month’ is the perfect place to share these discoveries with you.   This month, we’ve got a great little … Read More

5 Simple Ways To Drive Event App Uptake

So you’ve taken the jump – invested in an app for your event, added in loads of great content and now it’s ready for everyone to download – what next? We’re trying to resist using the clichéd phrase but it … Read More

Making The Most of Hashtags: 10 Killer Tips for Event Professionals

Hashtags (#) are one of the cornerstones of communication on social media. Julius Solaris, author of the Event Manager blog, calls the hashtag ‘the universal currency in our fragmented social media world’ in his post The Hashtag Revolution. Sounds lofty, … Read More